The Smarter (more profitable) Way to Scale
Most entrepreneurs are told to grow before they’re ever taught how to run a business that is profitable and stable.
So they chase marketing, visibility, and sales — while systems are messy, pricing is off, tools are scattered, and money leaks are everywhere.
On average, a business will lose 20% to 30% of their annual revenue due to internal inefficiencies
Before you invest everything into increasing sales, ask yourself:
”Does it make more sense to increase profitability first and then drive sales?”
See How Optimizing your Profit Compounds Over Time
EX: A fitness studio is on track to do $800,000 in revenue this year
20% Profit Margin
30% Profit Margin
3-Year Projection at 10% annual growth
| Year | Revenue | Profit @ 20% | Profit @ 30% | Difference |
|---|---|---|---|---|
| Year 1 | $800,000 | $160,000 | $240,000 | +$80,000 |
| Year 2 | $880,000 | $176,000 | $264,000 | +$88,000 |
| Year 3 | $968,000 | $193,600 | $290,400 | +$96,800 |
| Total (3 yrs) | – | $529,600 | $794,400 | + $264,800 |
Imagine what an additional $264,800 in profit in three years would do for you and your business!
How do I start to optimize my profit margins for my own business?
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
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Try the Profit Optimization Calculator
Use the calculator below to plug in your own revenue and see how much more you could be earning — simply by optimizing before scaling:
Ready to Take Action?
Enroll for FREE in my Business Basics Course — a step-by-step checklist to help you identify where money and efficiency are slipping through the cracks.
Ways to Work with Me:
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If you’d like hands-on help with processes, procedures, tool selection/setup, & more explore my custom 1-on-1 packages
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