The Smarter (more profitable) Way to Scale

Most entrepreneurs are told to grow before they’re ever taught how to run a business that is profitable and stable.

So they chase marketing, visibility, and sales — while systems are messy, pricing is off, tools are scattered, and money leaks are everywhere.

On average, a business will lose 20% to 30% of their annual revenue due to internal inefficiencies

Before you invest everything into increasing sales, ask yourself:


”Does it make more sense to increase profitability
first and then drive sales?”

See How Optimizing your Profit Compounds Over Time

EX: A fitness studio is on track to do $800,000 in revenue this year

20% Profit Margin

Unoptimized
$160,000
profit in year one

30% Profit Margin

Optimized
$240,000
+$80,000 vs 20%
That’s an additional $80,000 in profit in the first year alone.

3-Year Projection at 10% annual growth

20% margin    30% margin
Y1
Y2
Y3
Additional retained earnings over 3 years: $264,800.
3-Year Profit Comparison (10% annual revenue growth)
Year Revenue Profit @ 20% Profit @ 30% Difference
Year 1 $800,000 $160,000 $240,000 +$80,000
Year 2 $880,000 $176,000 $264,000 +$88,000
Year 3 $968,000 $193,600 $290,400 +$96,800
Total (3 yrs) $529,600 $794,400 + $264,800

Imagine what an additional $264,800 in profit in three years would do for you and your business!

How do I start to optimize my profit margins for my own business?

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

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Try the Profit Optimization Calculator

Use the calculator below to plug in your own revenue and see how much more you could be earning — simply by optimizing before scaling:

Tip: Most businesses leak 5–10% profit via COGs, labor, and pricing. Fix that before you grow.
Total Profit (Unoptimized)
$0
Total Profit (Optimized)
$0
Extra Profit by Optimizing
+$0
Profit Over Time 3-year projection
Unoptimized Optimized

Ready to Take Action?

Enroll for FREE in my Business Basics Course — a step-by-step checklist to help you identify where money and efficiency are slipping through the cracks.

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Ways to Work with Me:

  • If you’d like hands-on help with processes, procedures, tool selection/setup, & more explore my custom 1-on-1 packages

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